» Make an Impact

» Build an Income

» Have Fun
As a SightShift Certified Coach

Certification, content, and community so you can deliver transformational impact through your coaching.

"The course was intense and immersive but it left a lasting impact on how I see myself and people around me. I coach within my company because I want to make an impact on the leadership culture that we have in Finland. I want people to have better leaders."

Salla Alajoki

SightShift Certified Coach

"Coaching people through SightShift is amazing and rewarding for so many reasons. It isn't a program geared toward a single solution. It is a framework for lifelong learning, growth, leadership development and successfully navigating the highs and lows of life. You are building your own road map rather than trying to make someone else's map work for you. It's truly life-changing."

Mike Clouse

SightShift Certified Coach

APPLY TO BECOME A CERTIFIED COACH

YOU DON’T HAVE TO BE ALONE

OUR TEAM IS YOUR TEAM

Be in business for yourself, but not by yourself.

Enjoy the autonomy of being your own boss and the power of being part of a team.

Join our community of coaches making an impact and having fun.

OUR TOOLS ARE YOUR TOOLS

To become a world-class coach you can't rely solely on open-ended coaching.

Our structured courses and proprietary measurement tools help you provide a definitive roadmap for your clients and elevate your coaching to world-class.

OUR TOOLS ARE YOUR TOOLS

To become a world-class coach you can't rely solely on open-ended coaching.

Our structured courses and proprietary measurement tools help you provide a definitive roadmap for your clients and elevate your coaching to world-class.

STRUCTURED COURSES

» Figure That Shift Out

This 12-part foundational course will guarantee you deliver a transformational impact for your client from the beginning and will equip your clients with skills you can revisit throughout your coaching relationship.

» SightShift Leadership Academy

After completing FTSO, take your clients on a multi-year journey with our library of structured follow-up courses. Use these courses to apply what they've learned to their leadership at work and their relationships at home.

PROPRIETARY MEASUREMENT TOOLS

» Identity Fear Quotient™

Surface the flexible parts of your client’s identity to give you insight into their deepest challenges and guidance on where to lead them next.

» Culture Risk Report™

A data-driven report you can offer your clients that pinpoints the hidden risk factors threatening their culture, helping them turn tension into a competitive advantage.

STRUCTURED COURSES

» Figure That Shift Out

This 12-part foundational course will guarantee you deliver a transformational impact for your client from the beginning and will equip your clients with skills you can revisit throughout your coaching relationship.

» SightShift Leadership Academy

After completing FTSO, take your clients on a multi-year journey with our library of structured follow-up courses. Use these courses to apply what they've learned to their leadership at work and their relationships at home.

PROPRIETARY MEASUREMENT TOOLS

» Identity Fear Quotient™

Surface the flexible parts of your client’s identity to give you insight into their deepest challenges and guidance on where to lead them next.

» Culture Risk Report™

A data-driven report you can offer your clients that pinpoints the hidden risk factors threatening their culture, helping them turn tension into a competitive advantage.

OUR TRAINING IS YOUR TRAINING

The Certified Coaches Portal is continually updated with resources and training to help you go as far as you want as a coach.

» World-class coaching techniques to maximize your impact

» Non-sleazy sales techniques to attract more and better clients

» Smart business-building strategy for the infrastructure of your coaching business

SKIP UNNECESSARY STRUGGLE

Building a coaching business can be hard. We know what it feels like...

» To start out with nothing

» To start over

» To not know what you’re doing

Some struggles help us grow.

But some struggles are just unnecessary.

YOU HAVE WHAT IT TAKES

Our content does the heavy lifting for you.

Our certification trains you how to coach for deepest impact.

Our community supports you in your growth.

All you have to do is:

» share the content

» invest in the training

» engage with the community

SightShift has what you need to experience the impact, income, and fun you desire.

"It’s awesome to see the transformation that I can help influence in others by using the SightShift material. You’re well-equipped with content, encouragement, and availability from the leadership team and all the different coaches involved. And I’m learning and growing from it every day too, just like when I was getting coached. Dive in! You won’t regret it!."

Jared Porpiglia

SightShift Certified Coach

SIGHTSHIFT CERTIFICATION IS FOR YOU

We train, equip, serve, and develop four types of coaches. Wherever you find yourself now, we will help you advance as far as you want to go.

Certified Coach

You desire to impact the people closest to you and lead the people in your network through Figure That Shift Out and other Academy Courses.

10 Academy Seats / Year
Additional Academy courses for coaching
IFQ™ Report
Coaches Community access

Partner Coach

You desire to make a part-time income as a coach and be a partner with us in this journey.

30 Academy Seats / Year
Additional Academy courses for coaching
IFQ™ Report
Coaches Community access
Eligibility to coach SightShift clients

Icon Coach

You desire to build a full-time coaching business and become an iconic voice in leadership development for your niche.

Unlimited Academy Seats / Year
Additional Academy courses for coaching
IFQ™ Report
Coaches Community access
Eligibility to coach SightShift clients

Business Builder

You already operate a successful service business and would like to add SightShift content to your product line.

All the benefits of a coach, plus
Access to full Leadership Operating System content for clients
Business development and building support
Administrative support from SightShift Operations

SIGHTSHIFT CERTIFICATION IS FOR YOU

We train, equip, serve, and develop four types of coaches. Wherever you find yourself now, we will help you advance as far as you want to go.

Certified Coach

You desire to impact the people closest to you and lead the people in your network through Figure That Shift Out and other Academy Courses.

10 Academy Seats / Year
Additional Academy courses for coaching
IFQ™ Report
Coaches Community access

Partner Coach

You desire to make a part-time income as a coach and be a partner with us in this journey.

30 Academy Seats / Year
Additional Academy courses for coaching
IFQ Report
Coaches Community access
Eligibility to coach SightShift clients

Icon Coach

You desire to build a full-time coaching business and become an iconic voice in leadership development for your niche.

Unlimited Academy Seats / Year
Additional Academy courses for coaching
IFQ Report
Coaches Community access
Eligibility to coach SightShift clients

Business Builder

You already operate a successful service business and would like to add SightShift content to your product line.

All the benefits of a coach, plus
Access to full Leadership Operating System content for clients
Business development and building support
Administrative support from SightShift Operations

HOW TO GET STARTED

The fastest path to deepest impact.

❶

Submit an Application

Fill out the short application form to share a bit about your background and why you’re interested in certification.

❷

Chat with our Team

You’ll be invited to a conversation with someone from our team to talk through your goals and answer any questions.

❸

Get Approved & Begin

If it’s a fit, you’ll receive approval and can begin your certification journey right away—equipped to coach with clarity and impact.

If you want to:

✓ Have a transformational impact on people

✓ Be part of an ambitious, healthy community

✓ Advance yourself financially while helping others

Apply to become a SightShift Certified Coach today!

APPLY NOW!

FREQUENTLY ASKED QUESTIONS

How much does certification cost?

Certification includes two parts:

Figure That Shift Out (FTSO): $2,500
If you haven’t completed Figure That Shift Out, you’ll begin here—either by attending a 2-day event or completing it 1-on-1 with a Certified Coach.

Certification Process: $2,500
Once you’ve completed FTSO, you’ll move into the certification journey itself, designed to be completed at your own pace (many finish in about 3 months).

After certification, you’ll choose a monthly subscription tier based on the level of access, training, and community support you want. Subscription fees are as follows:
- Certified: $49 / month or $441 annual

- Partner: $149 / month or $1,341 annual

- Icon: $349 / month or $3,141 annual

- Business Builder: Individual Licensing Agreement

Do I have to go through Figure That Shift Out to become a SightShift Certified Coach?

Transformation begins with experience.

Before you can guide others through Figure That Shift Out, you need to walk that path yourself. Experiencing the process firsthand builds the insight, empathy, and conviction that make your coaching powerful.

That’s why every Certified Coach starts here — completing Figure That Shift Out — before beginning certification.

Do I have to become a SightShift Certified Coach to teach Figure That Shift Out?

Yes — because what we teach is too important to do halfway.

Certification isn’t just a requirement; it’s protection for you and the people you lead. It ensures you have the framework, language, and depth to help others move through transformation with clarity and care.

When you’re certified, you don’t just “deliver a program” — you facilitate breakthroughs that last.

How do I incorporate Figure That Shift Out into my existing coaching business?

Think of Figure That Shift Out as the gateway to every deeper coaching journey.

It helps clients uncover the “why behind the what” — the root identity patterns driving their behavior. When you begin with FTSO, you create trust, transformation, and traction that make everything else you do more effective.

From there, you can layer on SightShift’s other tools — courses from the Leadership Academy, or Icon workshops — to build a complete development pathway for your clients.

» Make an Impact

» Build an Income

» Have FunAs a SightShift Certified Coach

» Have Fun
As a SightShift Certified Coach